House & Garden Magazine
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Television Commercial
Client: ACP Magazines
Director: Nicole Ryan
Designer: Chris Bailey - Gavin Dutfield
House & Garden Magazine commissioned Fluid Post to create a commercial to celebrate 60 years of the magazine. Magazine spots present creative challenges in how to display imagery in an engaging way that stills sells the concepts contained in the magazine. Fluid Post created the single line transition to provide motivation for the animation throughout the spot and allow us to transition elements on screen in a timely way.